Strategy With Jason

Is digital retail helping your dealership—or quietly killing your margins? In this episode of Strategy with Jason, Jason Harris sits down with Faraaz Ghauri, VP of Digital Retail at NETSOL, to break down where most digital retail strategies fail—and what dealers must do to fix the online-to-in-store handoff before it destroys trust, profitability, and retention. Today’s car buyer completes over 90% of the journey online, yet most dealerships force customers to restart the process the moment they walk into the showroom. The result? Lost trust, slower deals, compressed margins, and poor CSI. If you’re serious about improving speed, compliance, customer experience, and consistent revenue, this episode will change how you think about digital retail.