Strategy With Jason

The dealership world is changing fast — and most dealers aren’t ready. In this episode of the Strategy with Jason Podcast, Jason Harris sits down with Adam Bruttell from Netsol to break down what’s really happening inside modern dealerships and why the traditional car-buying experience is breaking down. Today’s customer shops online first. In fact, 90% of the buying journey happens before they ever walk into the dealership — yet many stores still act like the customer is starting from zero when they arrive. That disconnect is costing dealers deals, trust, and long-term profitability. The future dealership will look very different in the next five years — and the dealers who adapt now will be the ones who win.