Ann Kroeker, Writing Coach

What's your role in your reader's lifeRelease Date: December 2, 2025In this episode, Ann Kroeker, Writing Coach, explores how clarifying your role in a reader’s life transforms your tone, structure, and connection on the page. Using real-world analogies and examples from Anne Bogel, Annie F. Downs, and Lisa TerKeurst, Ann shows how to choose and calibrate a voice readers trust—whether you’re a knowledgeable friend, a teacher, a tower of authority, or a fellow traveler in the field.In This Episode You’ll Discover: Why defining your role makes writing more intuitive and effectiveHow to spot a voice/role mismatch that’s holding your manuscript backThe “knowledgeable friend” approach that helped Anne Bogel find her flowHow Annie F. Downs’ “coffee with a friend” brand guides tone and contentLisa TerKeurst’s 4 voices for authors: Tower, Teacher, In the Field, and In the PitWhen to avoid the “In the Pit” voice (and what to do instead)Practical tone tweaks: contractions, anecdotes, sentence fragments, vulnerabilityA