Podcasts Posts - The Beginner Photography Podcast

#459 In today's episode of the podcast, I chat with Julie Christie about creating engaging content, especially for family photographers. We discuss the impact of connection content, building trust with the audience, and the value of authority content. You'll learn how to develop a photography brand with a personality, appeal to introverts in business, and strategically navigate the balance between connection and sales content in your marketing efforts.THE BIG IDEASConnection Content: Share glimpses of your values and personality without revealing private details to build trust and likability with your audience.Brand Personality: Create a photography brand that reflects your values and personality, emphasizing connection with the audience over price or quality.Introverts in Business: Market with integrity, emphasize empathy, and cater to like-minded introverts in your marketing to build trust and loyalty.Authority Content: Utilize website for authority content to address buyer's questions and co