Course Building Secrets Podcast

What does it take to design a profitable challenge that boosts engagement and drives sales? In this episode, Tara Bryan is joined by sales and marketing strategist Amanda Engler, an expert in live events, to share the secrets behind creating irresistible online challenges. Amanda reveals her proven three-step framework that gets ideal customers to sign up, show up, and stay engaged through the buying process.Learn how to avoid the most common challenge pitfalls, create a seamless customer journey, and boost sales without overloading your audience. Whether you’re new to running challenges or looking to level up, this episode is packed with actionable insights that will transform how you launch and scale.What You’ll Learn:Why challenges are a powerful launch tool for online businessesAmanda’s 3-step framework: Sign Up, Show Up, and Stay to BuyHow to avoid content overload while keeping participants engagedThe biggest challenge mistakes—and how to fix themKey strategies for boosting engagement and maximizing con