Fanalytics With Mike Lewis Podcast

Following Super Bowl LV's disappointing ratings, one trend signals a potential problem for the NFL. Sure, there are a number of factors contributing to poor ratings across sports this year. A lack of gatherings clearly impacts events such as the Super Bowl. America's cultural divide drives some former viewers to "cancel" teams and leagues for their stances (or lack thereof). And of course, crowd-less competition generates less excitement as pre-COVID sporting events. But even this a season of cultural turmoil and mass quarantine comes to a close, one problem promises to persist for the National Football League. In a quarterback-driven league, the biggest team brands in the biggest markets lack the biggest stars at the most important position. And whereas the NBA Collective Bargaining Agreement / free agency model drives stars like LeBron James to teams like the Lakers, the NFL's infrastructure seems primed to keep a quarterback like Patrick Mahomes in Kansas City forever. This league structure promi