Design Thinking 101

I’m joined by Martin Dominguez Ball, a graphic designer who teaches design thinking at Fordham University. He’s also the cofounder at WOMB Service Design Lab. We’ll talk about what works for students in the design thinking classroom, how Martin has helped people wrestle through working visually, and the connections between design thinking, art, and making, as a teacher and practitioner. Martin, who hails from Uruguay, had a long path into design thinking. As an entrepreneur, he owned a business for over a decade, and mentions that he applied design thinking to this business without really knowing what it was. His passion, though, was being an artist. He eventually decided to close the company and pursue the things important to him: education and art. Tune in to the episode to learn how this process evolved into him teaching his design thinking course. In the process of getting his degrees, Martin developed a love for academia. Design thinking gave a framework to what he had been doing intuitively, and he fell