Evolved Finance

“As time goes on, you understand how to start reading the data and you get a sense of the levers you can pull if you need to change something, like if you need to make more money or if you need to cut expenses.” This week, Parker chats with Becca Brown about her financial journey. Becca is the founder and CEO of Uppercase Industries, a consumer insights and marketing strategy company that specializes in building highly customized business growth and marketing launch plans that help clients reach and exceed their goals. Uppercase works with big-name brands such as Applegate and King Arthur Flour and small startups alike to grow their businesses with smart consumer targeting and creative messaging. The Bottom Line by Evolved Finance explores the financial journeys of some of the most successful online educators, thought leaders, influencers, and service providers in the online space. Each week, Parker sits down with a current Evolved Finance client to talk about their relationship with money and how their minds