Liberty Sessions With Nada Jones | Celebrating Women Who Do & Inspiring Women Who Can |

40. How Applying Retail Brick and Mortar Branding to Service-Based Talk Therapy Unlocks More Accessibility: Christy Desai

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Sinopsis

This episode was originally released on November 10, 2021.Christy Desai is the Co-Founder and CEO of Okay Humans. After unsuccessfully trying to outrun the stress of life, Christy finally looked for a therapist in hopes of catching her breath. What started as “3-5 sessions” turned into years of deep inner work. Her own experience turned into a personal mission to help other people feel better, stronger, and more alive. Christy returned to school to pursue a master’s in clinical psychology as well as become a licensed marriage and family therapist. Okay Humans is a completely fresh approach to face-to-face talk therapy dedicated to modernizing and destigmatizing the entire experience around therapy.In this episode, Nada sits down with Christy to discuss why she used a retail model to rethink how we offer talk therapy services. Christy’s passion for making Okay Humans accessible permeates through every customer touchpoint, from finding a therapist to membership to the MentaliTEA bar. Christy resourced her franc