The Tech Of Business Podcast

Tech breakthrough sessions are advantageous to both the guest and the Tech of Business audience. We do something concrete for you in your business and the audience come away with an option to implement something similar in theirs. Tech struggle is: In her words, Hannah explains the barrier that she’s having: I really need help getting my lead magnets into people’s hands. I have some excel worksheets and an ebook that are designed to help people run their businesses more efficiently and successfully. Hannah uses DRIP as her email marketing platform. Solution Use the email marketing platforms built in list registration form First email that goes out will include the lead magnet. If it’s less than 1 MB in size, feel free to include it directly in the email, otherwise host the digital file elsewhere (dropbox, Google Drive, Amazon Web Services, your website, etc.) and link to it from your email. Include a couple of usage nuggets in the first email. Then clearly inside the email state the next action – in Hannah’s