The Digiday Podcast
Tasty’s Ashley McCollum: Big video view counts aren’t everything
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:36:18
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Sinopsis
BuzzFeed food brand Tasty has reached 1.8 billion views monthly on its Facebook videos, but it's looking increasingly beyond views to driving real-world action. Besides making food videos for social feeds, the brand is also selling merchandise like customized cookbooks. Ashley McCollum, general manager of Tasty, joins us on the Digiday Podcast.
